Company History

1994
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With local government of Longjiang Town, established San Miguel Shunde Brewery Co. Ltd.(SMSB) 
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1997
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SMSB received ISO 9002 certification 
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1998
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Brewed and launched Valor beer in the 1st quarter 
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Valor beer was awarded Gold medal in Monde Selection 
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2002
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Participated in the 1st Beer Carnival in Shunde 
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2003
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SMSB became a wholly-owned subsidiary of SMBHK

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Started to produce economy brands for SMBHK market

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2004
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The company name was changed to San Miguel (Guangdong) Brewery Co. Ltd.

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2005
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SMGB was awarded National Industrial Product Manufacture License (QS)

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2006
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Started to produce beers for GSMB in October

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Started Phase 1 expansion of the brewery

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SMGB received ISO9001:2000 accreditation for quality systems and HACCP Food Safety Management System certification

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Valor beer, Valor Light beer and Dragon Platnium beer were awarded silver medals in the "45th Monde Selection Awards"
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Dragon beer was appointed the official beer of 2006 Chinese National Chef event held in Shunde

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Launched Dragon Platinum beer 330ml can

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Launched Dragon beer "Refreshing to fly" TVC

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2007
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Started Phase 2 expansion of the brewery

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Launched Dragon Gold 640ml new pack with upgraded label design

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San Miguel Pale Pilsen received silver medal, San Mig Light and Dragon Platinum beer received gold medals in the "46th Monde Selection Awards"

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SMGB was accredited Class A Hygiene License by Hygiene Bureau of Foshan City

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SMGB started to produce San Miguel Pale Pilsen & San Mig Light for Hong Kong and Macau market in October (until 2009)

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2008
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Launched Dragon Draft 640ml

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SMGB was the title sponsor of "Dragon Beer Ten Thousand People Banquet"

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Launched Dragon beer "Swimming Pool Scenario" and "Bar Scenerio" TVC

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Dragon beer, Dragon Platinum beer and San Mig Light received gold medals in the "47th Monde Selection Awards"

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Launched summer promotion " Revealing the Digital True Color"

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2009
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Phase 2 expansion of the brewery was completed

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Launched Dragon beer new TVC and aired on Shunde TV and Shunde Jade channels

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Dragon beer launched "Dragon Beer Invites All" summer promotion

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San Mig Light received silver medal in the "48th Monder Selection Awards"

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Production of San Miguel Pale Pilsen & San Mig Light for Hong Kong and Macau market was moved back to Hong Kong in April

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2010
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Launched Dragon Ice in July
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SMGB was qualified as one of the Major Enterprises of Shunde Quality Enterprise Program and was awarded certificate and the Green Pass by Shunde District Government
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Dragon beer was the title sponsor of "Dragon Beer Ten Thousand People Banquet"

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Dragon beer launched "Shoot for Million" promotion campaign and TVC
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2011
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Dragon beer was again the title sponsor of "Dragon Beer Ten Thousand People Banquet"

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SMGB sponsored and participated in Dragon Beer New Year Food Festival and Longjiang Beer Festival
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SMGB was invited to showcase Dragon beer products in Shunde Exhibition Hall
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2012
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SMGB was awarded the plaque of "Practicing Contract and Valuing Credit Enterprise of Foshan for 10 consecutive years"
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SMGB was accredited "Quality Credit Rating - Class A" by Market and Safety Supervision Bureau and Quality Credit Rating Assessment Center
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SMGB obtained the Shunde District Harmonious Labor Relations Model Enterprise of 2012
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SMGB passed the re-evaluation for certification of "Dragon Fly Enterprise"
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2013
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SMGB received the "Observing Contract and Valuing Credit Enterprise of Foshan" award for the 11 consecutive years.
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Cooperated with the government to finish "the Product Manuals of major enterprises in Shunde district" to introduce SMGB.
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Passed ISO9001 and HACCP external audit
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Passed Export Inspection Audit by Shunde Entry-Exit Inspection Bureau for the renewal license
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Passed the third party quality system audit from Korea.
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China Commodity Inspection and Quarantine Bureau / Korean Delegation visited SMGB
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2014
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SMGB received the "Observing Contract and Valuing Credit Enterprise of Foshan" award for 12 consecutive years.
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SMGB successfully passed HACCP/ISO inspection
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SMGB passed Export Inspection Audit by Shunde Entry-Exit Inspection Bureau for the license renewal
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2015
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SMGB received the Practicing Contract and Valuing Credit Enterprise of Foshan award for the 13th consecutive year 
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SMGB successfully passed HACCP/ISO inspection
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SMGB passed the evaluation and achieved the Quality Credit Rating V Class A by Market and Safety Supervision Bureau and Quality Credit Rating Assessment Center
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2016

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SMGB received the Observing Contract and Valuing Credit Enterprise of Guangdong award for 14th consecutive year
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