Guangzhou San Miguel Brewery Co. Ltd, the first joint venture of San Miguel Brewery Hong Kong Ltd. in China, inaugurated in February
Launched San Miguel Pale Pilsen
Breaking ground of the new packaging hall in October to install a new packaging line with packaging capacity up to 50,000 bottles per hour
Organized the first ˇ§San Miguel Beer Drinking Contestˇ¨ at Guangzhou Library Plaza; attracting several hundreds of people queuing up to join the contest
Launched San Miguel Draught Beer
San Miguel Pale Pilsen was the exclusive sponsor of ˇ§94 Guangzhou Dragon Boat Festival - San Miguel Cupˇ¨, bringing dragon boat races back to Guangzhou Zhuhai after they were discontinued for nineteen years
San Miguel Pale Pilsen sponsored the 1995 International BPR GT (Zhuhai Round) Race , being the appointed beer of the race
Ranked 111th in ˇ§The Best 500 Chinese Industrial Enterprises - Overall Ratingˇ¨, and ranked 12th in the category of light industry
Ranked 7th in ˇ§Top 50 of Guangzhou Industrial Enterprises - Overall Rating in 1996ˇ¨
San Miguel Pale Pilsen was chosen as the designated beer for the Chinese delegation of the Atlanta Olympic Games
Launched San Miguel new TVC featuring Andy Lau
Started to conduct the brewery tours for the organized groups
Received ISO 9002 accreditation
Launched San Miguel Pale Pilsen new packaging in April
Launched Guang's Pineapple Beer new packaging in May
Launched Valor beer in June
San Miguel Pale Pilsen and Guang's Pineapple Beer received gold medals at the 37th Monde Selection
Launched Guang's YES beer
San Miguel Pale Pilsen received a gold medal at the 38th Monde Selection
Introduced San Miguel Pale Pilsen 640ml large bottle or called ˇ§enormous bottleˇ¨
Launched San Miguel Pale Pilsen new TVC featuring Tony Leung
Launched San Mig Light in May
San Miguel ˇ§Steinie 640ˇ¨ TVC became one of the ˇ§Ten Most Popular TVCˇ¨ in the first Guangzhou Top Ten TVC Award
Received ISO 9001:2000 accreditation
Launched San Miguel ˇ§That's Freshˇ¨ TVC featuring Stephen Chow
San Miguel Pale Pilsen and Guang's Pineapple Beer were awarded the ˇ§2002 Most Welcomed Beer Brand by Guangzhou Citizensˇ¨
Launched the new San Miguel ˇ§TVC Walk the Dogˇ¨ featuring Stephen Chow
Awarded one of the ˇ§150 Most Trusted Corporations in Guangzhou, China of 2003ˇ¨
San Miguel Pale Pilsen and Guang's Pineapple beer were awarded the ˇ§2003 Most Welcomed Beer Brand by Guangzhou Citizensˇ¨
San Miguel Pale Pilsen, San Mig Light and Guang's Pineapple Beer received gold medals at the 42nd Monde Selection. Both San Miguel Pale Pilsen and Guang's Pineapple Beer received ˇ§International High Quality Trophyˇ¨ for winning gold medals for three consecutive years
The exclusive sponsor of the first German Beer Festival in Zhuhai
Launched San Miguel Bittersweet in August
San Miguel Pale Pilsen and Guang's Pineapple beer were awarded the ˇ§Supreme Quality Beer - Most Welcomed by Guangzhou Citizens in 2004ˇ¨
San Miguel Pale Pilsen, San Mig Light and Double Happiness received gold medals at the 43rd Monde Selection, while Guang's Pineapple beer received a silver medal. San Mig Light also received the ˇ§International High Quality Trophyˇ¨
San Miguel Pale Pilsen was awarded ˇ§Consumers' Most Favorite Brand - Beer Brandˇ¨ by Guangzhou Daily
San Miguel Pale Pilsen, San Mig Light and Guang's Pineapple Beer received gold medals while Platinum Dragon and Gold Dragon received silver medals at the 44th Monde Selection
Consolidated all brewing operations of GSMB to San Miguel (Guangdong) Brewery Co. Ltd (SMGB) in October
San Miguel Pale Pilsen was accredited ˇ§Supreme Quality Beer - Most Welcomed by Guangzhou Citizens 2006ˇ¨
Platinum Dragon received a silver medal at the 45th Monde Selection
Launched the thematic campaign ˇ§Come Together with San Miguelˇ¨ featuring Jet Li, and sponsored the movie ˇ§Warlordsˇ¨
Platinum Dragon received a gold medal at the 46th Monde Selection
Participated in Guangzhou International Beer Festival
San Miguel Pale Pilsen was appointed as the official beer of the celebration banquet of Guangzhou International Dragon Boat Invitational Tournament
Re-launched Guang's Pineapple Beer 330ml can
Platinum Dragon and Dragon beer received gold medals at the 47th Monde Selection
Participated in the Guangzhou International Beer Festival and Zhuhai Beer Festival
San Miguel Pale Pilsen was appointed as the official beer of the celebration banquet of Guangzhou International Dragon Boat Invitational Tournament again
Launched San Miguel Draught (Imported)
Sponsored the Sudirman Cup World Team Badminton Championships
Participated in the Guangzhou International Beer Festival and Zhuhai Beer Festival
San Miguel Pale Pilsen was appointed as the official beer of the celebration banquet of Guangzhou International Dragon Boat Invitational Tournament for three consecutive years
SMGBˇ¦s Dragon brand was integrated into GSMB in October
Launched the new San Mig Light in April
Launched Guang's Pineapple Beer 640ml bottle
San Mig Light awarded ˇ§Champion of the 2012 Outstanding Innovative Productˇ¨ by the Guangzhou Beer Association
San Miguel Pale Pilsen was appointed as the official beer of the celebration banquet of Guangzhou International Dragon Boat Invitational Tournament for four consecutive years
Launched new packaging for canned San Miguel Pale Pilsen and launched 500ml King Can in May
Launched new packaging for canned Guang's Pineapple Beer
Launched Red Horse in May
Launched a new communication slogan ˇ§Dragon beer, a beer for Shunde peopleˇ¨
Launched the ˇ§Food & San Miguel Beerˇ¨ promotion campaign over Guangzhou, Shunde and Dongguan
Sponsored the Guangzhou International Dragon Boat Invitational Tournament
Sponsored the 2014 Guangdong Restaurant Association's event and received the title of ˇ§Recommended Product of Guangdong's Catering Industryˇ¨
Launched San Miguel Cerveza Negra (imported from the Philippines) and San Miguel Pale Pilsen (imported from Hong Kong)
Sponsored the Guangzhou Scorpions Australian Football Club Matches
Sponsored the Getch Charity Festival
Sponsored the 7th Breaking Arts Festival
Sponsored the 9th Mayor Cup Badminton Competition and received an award for its contribution
2016
Launched Dragon Qingchun 500ml can in April
Launched the ˇ§Heritage and Qualityˇ¨ promotion campaign to enhance the brand image for quality
Sponsored Guangzhou International Dragon Boat Invitational Tournament
Sponsored Earth Hour in Guangzhou - charity event
Sponsored the ˇ§San Miguel Cupˇ¨ of Legendsˇ¦ Vision National Amateur Badminton Tournament Guangzhou Station, and organized a beer charity sales to support the ˇ§Badminton Kids Growth Fundˇ¨
Participated the charity bazaar organized by Marriott International to support Yao Foundation
Participated the 14th Terry Fox Run Guangzhou
2017
Launched Dragon Qing Chun 330ml can in January
Launched the new 12-can pack for Guangˇ¦s Pineapple Beer in April
Launched Dragon Qing Chun 500ml bottle in July
Introduced Dragon Gold in amber bottles in December
Sponsored the Earth Hour in Guangzhou charity event
Sponsored the 10th Guangzhou Friendship Games
Sponsored the 2017 Che Bei Dragon Boat Traditional Cultural Festival
GSMB and SMGB jointly sponsored the 29th Longjiang Singing Competition
2018
Launched SML 500ml bottle in January
Launched Dragon Legend 330ml can in March
Received ISO9002 accreditation
Sponsored the Earth Hour in Guangzhou charity event
Sponsored 2018 Che Bei International Dragon Boat Cultural Festival
Sponsored the 9th Winter Solstice Charity Event organized by Xia Chang Ancestral Hall
Sponsored the 2018 Guangzhou Nationwide Physical Fitness Campaign ˇV Physical Exercise Carnival and Community Arena Contest
Sponsored the 3rd Dart World GZ International Tournament
Moved to a new office at HighSun Center located in Yuexiu district on 16 March
2019
Sponsored Guangzhou Asian Beer Cultural Festival of the Guangzhou Asian Food Festival series
Sponsored Che Bei Dragon Boat Cultural Festival and Zhu Village Dragon Boat Banquet
Sponsored the beer charity sales of 99 Giving Day to support the GETCH Foundation
Sponsored Legacy Tour Amateur Badminton Invitational Tournament Guangzhou Station
GSMB and SMGB jointly sponsored the 31st Longjiang Youth Singing Competition
2020
Introduced Dragon Legend 330ml bottle in night outlets and in strategic restaurants in June
San Miguel Pale Pilsen, San Mig Light, Dragon Legend and imported Red Horse sold by GSMB were available on high-speed trains of China Railway Guangzhou Group since January
Ceased operations on 30 November as the business term of GSMB expired on 29 November 2020 in accordance with GSMB's Articles of Association and the Joint Venture Contract between San Miguel (Guangdong) Limited and Guangzhou Brewery